Picture this: You slide into your Progressive Insurance-covered
Toyota automobile or SUV and bypass the ChevronTexaco and Exxon Mobile
service stations in order to stop at Shell to fill your tank. From
there, you pick Arby’s over KFC, McDonald’s and Wendy’s for lunch. You
decide to shop at Costco instead of Circuit City, Sears, Target or J.C.
Penney. And you charge your purchase on your CitiBank card instead of
American Express or Capital One. That’s what you would do if you
followed the advice of www.choosetheblue.com, a Consumer Reports-like
site for Democrats who want to patronize companies that support them.
Corporations and labor unions are prohibited from making direct
contributions to political candidates. But they are able to circumvent
this ban by donating to political action committees (PACs) or having
their employees donate money to a candidate’s campaign. Each day,
consumers make dozens of decisions that translate into millions of
dollars, decision about what to wear, where to eat and what to buy.
Although some companies protect themselves by giving to both major
parties, most funnel the bulk of their resources to Republicans. Organizers
of choosetheblue.com decided to examine the records of the Federal
Election Commission and the Center for Responsive Politics to see how
companies and industries were contributing to the major parties. Records
on the retail industry show that Home Depot, J.C. Penney Co., Circuit
City, Dollar General, Saks, May Department Stores, Sam’s Club and
Wal-Mart gave more than 80 percent of their political donations to
Republicans. On the other hand, Costco, Bed Bath & Beyond, B.
Dalton Bookseller, Barnes & Noble and Harmon Discount Drugs each
gave more than 90 percent of their contributions to Democrats. In
the insurance category, Prudential Financial walked a line down the
middle, giving 52 percent to Republicans and 48 percent to Democrats.
Center Insurance Agency gave 98 percent to the GOP, American Financial
Group donated 97 percent and State Farm Insurance contributed 81
percent to Republicans. Cigna Corp. directed 85 percent of its
donations to the GOP, Northwestern Mutual donated 74 percent and AFLAC
gave 63 percent. Favoring Democrats were Torchmark Corp. and its
subsidiaries – American Income Life Insurance, First United American
Life, Globe Life and Accident, Liberty National Life, United American
and United Investors – at 88 percent. National Indemnity favored
Democrats 67 percent to 33 percent. Metropolitan Life, New York Life
and General Reinsurance played it close to the middle, with Democrats
getting the edge by 52 percent, 54 percent and 55 percent, respectively. Among
the major automakers, only Toyota favored Democrats, 74 percent to 26
percent. Ford gave Republicans 72 percent of its political donations,
Chevrolet and GMC, 64 percent, Daimler Chrysler, 63 percent and Nissan
57 percent. Aloha Airlines (96 percent), Hawaiian Airlines (91
percent), Jet Blue Airways (89 percent), Net Jets (89 percent) and
Alaska Airlines (56 percent) were the only airlines to give Democrats
more than Republicans. North American Airlines, Ryan International and
Skywest Airlines gave 100 percent of their political donations to
Republicans. GWV Vacations gave 98 percent to Republicans and Papillon
Airways gave 97 percent, AirTran donated 95 percent and America West
Airlines, 87 percent. Southwest, Continental and ATA gave slightly more
than 70 percent while United, USAirways, American and Delta each gave
60 to 65 percent of their donations to the GOP. Among major
hotel chains, only Loews (99 percent) and Hyatt (87 percent) donated
more to Democrats. Omni Hotels gave 100 percent of its donations to
Republicans. Drury Inns gave 98 percent and Extended Stay America, 82
percent. Among those giving more than 75 percent of their contributions
to Republicans were: Ritz-Carlton, Marriott, Fairfield Inn, Holiday
Inns, Renaissance Hotels and Residence Inn. Of the major
restaurant chains, only Hard Rock Café favored Democrats, donating 100
percent to them. Restaurants donating more than 90 percent of their
contributions to Republicans were Cracker Barrel, Hooters, Logan’s
Roadhouse, Olive Garden, Outback Steakhouse, Red Lobster, Macaroni
Grill, Pizza Hut and Waffle House. In banking, Chevy Chase
Savings Bank donated 78 percent of its funds to Democrats while Bank of
America and Citigroup stayed near the middle. Bank of America favored
Republicans 51 percent to 49 percent while Citigroup favored Democrats
55 percent to 45 percent. AmSouth, BB&T, Advanta, Sun Trust, US
Banco, Home Federal, Fifth Third Bancorp and Wachovia directed more
than 70 percent of their contributions to the GOP. Now that we
can see where companies made their political donations, we need a
similar analysis of how each company interacts economically with – or
disengages from – Black America.
Next Column:
The Business Case for Diversity
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